Started in 2013, LABITCONF became the longest-running Bitcoin Conference in the world and the #1 industry and community gathering in Latin America.
A blend between highly curated content from top-notch speakers, and a huge array of fun experiences and tours.
We worked closely with the LABITCONF team to develop a new identity, grounded in a revitalized purpose, positioning and tone of voice, and brought to life the "Revolution" concept, new art direction, brand colors, and a new typographic family that is based on the iconic geometric elements of the digital world.